With integrated strategic actions of media relations and content production for several digital platforms, including the www.arla32.org.brhotsite, we support AFEEVAS – South American Vehicle Emission Control Equipment Manufacturers Association, which is recognized as a source of credibility and relevance for the transportation sector and the community in general.
As part of the project to increase the debate on the importance of using ARLA 32 in trucks and buses to reduce the emission of pollutant gases in the atmosphere and to meet the current norms of PROCONVE – P7, we developed the entire digital strategy of the Association (social networks and hotsite). We also worked to build a solid partnership with the Federal Highway Police for the production of investigative content and videos.
